The Blirt! Blog


Funny, Cute, Surprising & On Brand

Friday, July 10th, 2009

Every now and then a great online viral ad comes along. After the debate on bottled water in NSW this week we thought this was a fitting blog to finish the week on!

Success for a worldwide viral campaign is 20m+ hits and a spike in sales. This came out last week and looks like breaking all the records.

Why do we love it? It’s…

- funny
- cute
- has a wow factor to attract attention or be remarked upon
- is on brand, it hits all the brand points an ad for Evian should
- a few of us have small babies in the office and we wish our kids could do this!

To watch the ad click below:

To watch an interview on the making of the ad click below:

Sky News Interview – Click Here

To see the stars behind the ad, click below:

Enjoy!