Media Release 26th October 2016: Blirt acknowledged for Innovation at the October GC Business Excellence Awards

Blirt Managing Director and Founder, Stuart Leo, accepted the Mayor’s Innovation GC Award this morning for Blirt’s innovation in the MarTech sector.

The Gold Coast Business Excellence Award recognises significant innovation in either management or services, showing a “competitive edge” in the market place.

 Stuart Leo says, “it’s an honor to be recognised for the work we do across the country. We believe that our continued focus on data driven marketing to create apps and technology that solve our clients’ business problems has positioned us as innovators in our market.”


Digital Marketing Innovation

Blirt has demonstrated this innovation through two clear channels:

  • Service Innovation – the creation of an integrated digital marketing service to unify the complexity of marketing in the 21st Century.
  • Product Innovation – the creation of WFMCRM a world first App which connects Xero products with Salesforce through BlirtLabs – an innovation program in Blirt.

 “Marketing is fundamentally broken for tens of thousands of organisations.  The complexity and challenges of unifying multiple channels of activity back to business goals is always on. Hyper competitive markets are a constant challenge for everyday small to medium-sized businesses.

 “We’ve solved this problem with new IP, service models and technology and it’s wonderful to see our clients succeeding in today’s market place”, said Mr Leo.

The Gold Coast Business Excellence Awards are the region's leading honours for business achievements. Nominees are judged on their products or services, management practices, innovation, environmental practices, significant achievements and future plans for the company.

 With the Mayor’s Innovation award under their belt, Blirt are moving forward with their plans to continue investment in building world class marketing products and services, supporting the digital marketing and integrated digital marketing efforts of small to medium businesses across Asia Pacific and continuing to work on product development through BlirtLabs, focusing on B2B cloud connections for smarter working platforms.

 All monthly category winners are in the running for the annual awards, which will be presented on November 19th at the Gala Awards Dinner, the highlight of the Gold Coast Business Excellence Awards calendar.

Blirt Managing Director and Founder, Stuart Leo, accepted the Mayor’s Innovation GC Award this morning for Blirt’s innovation in the MarTech sector.

The Gold Coast Business Excellence Award recognises significant innovation in either management or services, showing a “competitive edge” in the market place.

 Stuart Leo says, “it’s an honor to be recognised for the work we do across the country. We believe that our continued focus on data driven marketing to create apps and technology that solve our clients’ business problems has positioned us as innovators in our market.”

 Blirt has demonstrated this innovation through two clear channels:

  • Service Innovation – the creation of an integrated digital marketing service to unify the complexity of marketing in the 21st Century.
  • Product Innovation – the creation of WFMCRM a world first App which connects Xero products with Salesforce through BlirtLabs – an innovation program in Blirt.

 “Marketing is fundamentally broken for tens of thousands of organisations.  The complexity and challenges of unifying multiple channels of activity back to business goals is always on. Hyper competitive markets are a constant challenge for everyday small to medium-sized businesses.

 “We’ve solved this problem with new IP, service models and technology and it’s wonderful to see our clients succeeding in today’s market place”, said Mr Leo.

The Gold Coast Business Excellence Awards are the region's leading honours for business achievements. Nominees are judged on their products or services, management practices, innovation, environmental practices, significant achievements and future plans for the company.

 With the Mayor’s Innovation award under their belt, Blirt are moving forward with their plans to continue investment in building world class marketing products and services, supporting the digital marketing and integrated digital marketing efforts of small to medium businesses across Asia Pacific and continuing to work on product development through BlirtLabs, focusing on B2B cloud connections for smarter working platforms.

 All monthly category winners are in the running for the annual awards, which will be presented on November 19th at the Gala Awards Dinner, the highlight of the Gold Coast Business Excellence Awards calendar.

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For further information, hi-res images, and interviews please contact:
Melissa Evans | Rhetoric PR | 0439 933 615 | melissa@rhetoricpr.com.au


About Blirt

As one of Australia's leading MarTech strategy groups, Blirt specialises in customer experience, marketing automation, digital communications & full funnel customer engagement to help organisations lead in The Experience Economy.

One of the largest groups focussed on marketing automation in Asia Pacific, Blirt opened its doors in 2012. Business has doubled every year for 3 years, and the company now has 20 people in two cities with clients in Australia, NZ, South Africa, Europe and North America.

Blirt specializes in the considered purchase markets across peoprty, travel, finance, technology and professional services.  They focus on data driven marketing and are one of the largest groups focussed on marketing automation in Asia Pacific with an ambitious BHAG to create a million positive experiences every day.

As a consultancy of the future they advise, create and implement, however, they’ve gone one step further and their ‘labs’ division creates their own software, plug ins and Apps, solving clients with product solutions in an agile, start up setting with one world first product in market and a pipeline of B2B SaaS in production which solve CX issues for global markets.